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Tag Archív: Optimálne

UK – Optimove launches World Cup benchmark tool for the iGaming sector

Optimove has announced the launch of World Cup Pulse, an industry benchmark tool for iGaming operators. For the first time during a World Cup tournament, marketing teams gain access to daily industry-wide benchmarks and KPIs in real-time, providing visibility into the rest of the industry, broken down by country. Operators can now conduct comparative analyses…

UK – NuxGame teams with customer-led CRM marketing solution Optimove

NuxGame, the experienced gaming and betting software provider, has struck a partnership with Optimove, the first customer-led CRM Marketing platform, in a bid to improve their one-to-one marketing capabilities. The partnership enhances the ability of NuxGame’s operator portfolio to create deeper relationships with players and respond to their needs in real time, using tailored messages…

Malta – GiG pens agreement with Optimove to scale CRM marketing offering

Gaming Innovation Group has penned an agreement with Optimove to scale CRM marketing personalisation and orchestration for the provider’s operator clients via AI-mapped journeys. The Malta-based group offers third-party solutions to iGaming operators, such as CRM marketing hubs, platforms, data and analysis, and compliance. The partnership with Optimove will allow customers to create deeper relationships…

US – Light & Wonder chooses Optimove as CRM marketing solution for operator portfolio

Light & Wonder has signed a partnership with CRM marketing platform Optimove to enhance operators’ ability to react to individual players’ actions in realtime by tailoring messages and offers across multiple channels. Light & Wonder’s portfolio of operators will gain several additional capabilities from the tool, including enriched customer profiles and identifying all historical, predictive,…

Optimove získava Graphyte: symetrické a personalizované cesty v reálnom čase

Po správe, že Optimove získala cloudovú personalizačnú platformu Graphyte v reálnom čase, G3 zastihol dvoch hlavných protagonistov zapojených do rokovaní, aby prediskutovali dôvody tohto kroku. Mohli by ste nám povedať viac o Graphyte a ceste, ktorou spoločnosť prešla, odkedy ste ju v roku 2018 spoluzakladali?…

Spojené kráľovstvo – Optimove získava personalizačnú platformu Graphyte s cieľom rozšíriť marketingové možnosti CRM

Spoločnosť Optimove získala cloudovú personalizačnú platformu v reálnom čase, Graphyte. Ponuka Graphyte bude teraz integrovaná s marketingovými schopnosťami CRM Optimove. S platformou zákazníckych údajov vo svojom jadre ponúka Optimove marketingovým tímom priamy prístup k ich zákazníckym údajom na vytváranie, testovanie, organizovanie a optimalizáciu stoviek personalizovaných CRM kampaní týždenne. Akvizícia poslúži na…

Spojené kráľovstvo – WKND. využíva platformu Optimove

WKND. has announced a new partnership with Optimove in a move to maximise player lifetime value for the B2B provider’s clients. With Optimove’s technology, WKND. will use optimisation algorithms to autonomously surface valuable player insights and orchestrate hundreds of personalised customer journeys while measuring their incremental impact at scale. “Optimove is an outstanding CRM Marketing…

US – Strive Gaming partners with Optimove for CRM marketing solution

Strive Gaming has signed a partnership with Optimove to empower its operator portfolio to execute sophisticated realtime CRM marketing campaigns. Strive Gaming, founded by US executives previously at Kambi, was built using modern scalable technology designed for the burgeoning US and Canadian sports and casino market. The platform has put in place a myriad of…

Veľká Británia – dohoda o interaktívnych perách GOAT pre CRM riešenie Optimove

GOAT Interactive, prevádzkovateľ online stávok a hier, podpísal partnerstvo so spoločnosťou Optimove, aby mohol využívať svoju marketingovú platformu CRM. Partnerstvo predstavuje strategickú investíciu operátora do jeho schopnosti organizovať komunikáciu so zákazníkmi a personalizáciu vo veľkom meradle naprieč viacerými kanálmi prostredníctvom CRM Journeys spoločnosti Optimove mapovanej AI. GOAT Interactive, ktorá sa zameriava na africkú…